Christopher Artindale Real Estate
Real Estate Brand Identity & Website Design | Calgary & Edmonton, Alberta
Christopher Artindale came to Branding by Beth looking for a brand identity that reflected the approachable, heart-led and stress-free experience he brings to his clients. As a real estate professional serving Calgary and Edmonton, Chris wanted a visual presence that felt bold and memorable while capturing the easy-going energy and genuine care that defines the way he supports buyers and sellers throughout their journey.
Project Snapshot
Industry: Real Estate
Location: Calgary & Edmonton, Alberta
Services: Brand Strategy • Brand Identity • Social Strategy • Website Design • Creative Direction
Platform: Squarespace
The Challenge
Chris needed a brand that stood apart from traditional real estate identities while still maintaining professionalism and trust. The challenge was creating a visual and digital foundation that felt modern and elevated while reflecting his approachable personality and creating stronger connection with his ideal audience.
The Strategy
We developed a fresh and energetic visual identity designed to communicate confidence, warmth and ease. Through intentional colour choices, rounded typography and bold design elements, we created a brand experience that balanced professionalism with personality. Alongside the brand direction, strategy focused on building a cohesive marketing ecosystem that could seamlessly extend across social media and future website experiences.
Mood Words:
Bold • Welcoming • Approachable • Confident • Modern • Elevated
The Outcome
The result is a cohesive brand identity designed to support Christopher's growth while creating stronger recognition and connection across every client touchpoint. With a refined brand system and strategic marketing foundation in place, Chris now has the tools to confidently show up across platforms while attracting more aligned clients.
Scope of Work:
Brand Strategy • Brand Identity • Social Strategy • Website Design • Creative Direction
